AOP research reveals continuing shift away from open programmatic for UK publishers
For the AOP’s latest survey, ‘Digital Publishing: Outlook and Priorities for 2023’, we investigated the sentiment of the UK digital publishing industry and how businesses are adapting to current and future challenges. What it reveals is a surprising level of confidence, an unsurprising move away from open programmatic, and a dedication to progress beyond profit.
Published: 15 Feb 2023
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Six opportunities you might be missing to free up resources in your team
Many digital publishers are finding themselves challenged to do more with less. And the most valuable resource, time, is always in short supply. So how can you free up more resources and time to allow your team to dedicate their efforts to developing new product or revenue opportunities? Six of our Associate partners shared where they thought you could automate processes to be more effective with your resources.
Published: 07 Feb 2023
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ISBA’s second study of programmatic supply chain finds significant increases in match rate and reduction of unattributable spend
The second Programmatic Supply Chain Transparency Study from ISBA and PwC, with support of the AOP and IAB, has found positive and welcome improvements. Greater standardisation of data quality has improved the ad impression match rate to 58% (vs 12% in 2020) and the proportion of advertiser spend reaching publishers has risen by 8%.
Published: 18 Jan 2023
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How to streamline your digital publishing business in response to an uncertain economic climate
If you’re predicting a tightening of purses or a squeeze on your resources and bandwidth, then you’re not alone. We’ve collected a selection of helpful tips and ideas to help digital publishers streamline strategies, identify new avenues for innovation, and ensure they’re putting their best foot forward in 2023.
Published: 18 Jan 2023
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AOP CEO Richard Reeves on how publishers are addressing diversity and inclusion
On this week’s episode of Media Voices Richard Reeves, CEO of the Association of Online Publishers (AOP) here in the UK, talks to us about the issues and roadblocks surrounding diversity and inclusion efforts in media. He discussed initiatives publishers are using to improve DE&I, problems of retention, and how ageism impacts women particularly.
Published: 17 Jan 2023
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AOP Digital Publishing Awards 2023 open for entries
The Association of Online Publishers (AOP) has announced that its prestigious annual awards are now open for entries. In collaboration with PubMatic, the Digital Publishing Awards are back to celebrate the talents and skills of the individuals and teams working to create, deliver, and monetise quality online content.
Published: 11 Jan 2023
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AOP announces strategic partnerships to support publishers’ ESG efforts
As we continue to support the digital publishing community's ESG efforts, we’re delighted to announce partnerships with both GetZeN & Right Thing Media. GetZeN’s ‘How Are You?’ wellness programme will now be available to AOP Publisher members at a discounted rate, helping them to improve staff wellbeing, morale and productivity. Meanwhile, we’ve been working alongside Right Thing Media on two pioneering pieces of work: an ESG framework and an ESG publisher charter. Both of these initiatives aim to improve cross-industry collaboration around ESG efforts.
Published: 04 Jan 2023
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Navigating the permacrisis through quality journalism
2022 saw Russia invading Ukraine, Elon Musk purchasing Twitter, a global cost of living crisis, and Donald Trump announcing his intention to run for President of the USA. Against a backdrop of seemingly perpetual uncertainties, quality news publishers play an important role in continuing to inform and educate their audiences.
Published: 03 Jan 2023
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Publishers’ digital revenue up by 2.7% in Q3 2022, reports AOP and Deloitte
The latest Digital Publishers’ Revenue Index (DPRI) from the Association of Online Publishers (AOP) and Deloitte reveals total digital revenue for Q3 2022 was £153.5 million, up by 2.7% from Q3 2021.
Published: 16 Dec 2022
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