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AOP News
See all AOP News →Ask the Expert: A publisher perspective with the AOP
Welcome to our latest episode of “Ask the Expert,” where we delve into the dynamic world of online publishing with Experian’s Danny Holmes and Richard Reeves, CEO of the Association of Online Publishers (AOP).
Published: 18 Oct 2024
GoAOP News | Voice of the Premium Publisher
Voice of the Premium Publisher: Spotlight On… Jo Holdaway
Few people in the publishing industry have as storied a career as Jo Holdaway. From her early days in print magazines through the digital transition to becoming Chief Data and Marketing Officer at The Independent, Holdaway has been on the frontlines of change — often leading the charge herself.
Published: 01 Oct 2024
ReadData reveals increase in digital publisher revenues, bolstered by subscription growth
The latest Digital Publishers’ Revenue Index (DPRI) from the Association of Online Publishers (AOP) and Deloitte reveals continuing diversification in revenue streams, with growth across multiple categories compensating for ongoing decreases in display advertising revenues. Overall, digital revenue for Q2 2024 increased by 2.5% year-on-year (YoY) compared to Q2 2023, for a total of £159.9 million.
Published: 25 Sept 2024
ReadIndustry News
See all Industry News →Spend in the Battle of the Festive Ads to Reach £10.5bn
Advertisers are expected to spend a record £10.5bn during the festive season, according to new data released by the Advertising Association (AA) and WARC. This marks a 7.8% increase from last year’s spend of £9.7bn and the investment highlights advertising’s vital role to support businesses, jobs and the economy during the Christmas period.
Published: 13 Nov 2024
ReadUK Advertising Reports £108BN Spend in Q2 2024
UK advertising recorded £10bn spend during the second quarter of 2024, marking a 13.4% increase, according to the latest Advertising Association/WARC Expenditure Report. This was just over four percentage points (pp) ahead of forecast owing to stronger-than-expected digital growth and the relatively weak comparable results for 2023. The latest figures now provide a picture for the first half of the year, showing adspend increased 13.5% to £19.6bn in H1.
Published: 31 Oct 2024
ReadCPCA and ICO begin development of world’s first regulator-approved privacy certification for digital advertising
Today, the Coalition for Privacy Compliance in Advertising (CPCA) announced it is working with the Information Commissioner’s Office (ICO) to develop the world’s first regulator-approved privacy certification for digital advertising technology. The groundbreaking initiative aims to clarify how the UK General Data Protection Regulation (UK GDPR) applies to digital advertising, increase regulatory clarity and reduce market uncertainty.
Published: 09 Oct 2024
ReadMember News
See all Member News →Jaguar rebrand sees reader interest in carmaker surge over 1,300%
It’s a much-debated concept that there’s no such thing as bad PR, but whether you agree with the sentiment or not, there’s no denying a flurry of negative publicity can certainly increase a brand’s visibility among the general public.
Published: 03 Dec 2024
MoreImmediate breaks new ground in Stella Artois Unfiltered Recipe Integration and video series
Immediate, home to the UK’s most trusted food media brands is partnering on a multi-platform partnership with Stella Artois Unfiltered, creating a video series alongside bespoke recipes and content.
Published: 02 Dec 2024
ReadGoogle Certified Publishing Partner, Content Ignite
Content Ignite, the publisher-first advertising technology and monetisation platform, is delighted to announce its certification as a Google Certified Publishing Partner (GCPP).
Published: 19 Nov 2024
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