Planet Media incorporates Ogury Thumbnail Ad for a superior advertising experience

Learn how Ogury adds to Planet Media's mobile ad experience through new ad formats and a network of recognizable brands

Member News

Legalising e-scooters could save more than 44,000 tonnes of CO2 a year according to Move Electric

Legalising e-scooters for use on public roads could help save more than 44,000 tonnes of CO2 a year in the UK – equivalent to the annual emissions from 29,000 cars*. More than one in five drivers would consider replacing short car journeys with an e-scooter, according to new research by e-mobility champion and consumer expert, Move Electric.

Member News

New Move Electric website dedicated to e-mobility launched by Haymarket Automotive

The site will serve as the definitive destination for anyone looking to investigate or own any type of electric vehicle, from cars to bikes, scooters and more, as well as demystifying new technology surrounding energy generation and supply. The launch cements Haymarket Automotive’s position at the heart of the e-mobility movement.

Voice of the Premium Publisher

That’s a wrap: Eight tips from 2021 to continue industry collaboration in 2022

With the end of 2021 fast approaching, it’s the perfect time to gather insights gained from open collaboration and determine which lessons we should be carrying forward. Here are eight of personal picks from our Managing Director, Richard Reeve, to continue building a better collective future through 2022

Transition to a cookie-less future: A guide for brands

With browsers like Safari and Firefox no longer supporting third-party cookies and Chrome announcing their deprecation from 2023, brands must reconsider how they address audiences. Many brands have still not started their migration journeys as they have been presented with many different solutions and methods to survive the cookie apocalypse, which has created lots of confusion. ID5 has therefore created a guide for brands that explains the steps they need to take to implement shared ID solutions in order to reach cookie-less audiences effectively today and be better prepared for the post-cookie world.

Industry News

ICO Opinion on Data Protection and Privacy Expectations for Online Advertising Proposals

Online advertising enables advertisers to reach individuals with their products and brands, while helping organisations to generate income to fund their online services. It supports a large ecosystem of advertising technology (adtech) providers, publishers, and advertisers. It also generates a significant proportion of the revenues of major technology companies.

Outbrain Acquires video intelligence AG, Expands Brand and Video Offering

Acquisition strengthens Outbrain’s video offering for media owners and advertisers; Combines contextually matched content and in-stream video advertising for desktop, mobile and CTV

Industry News

ALL IN TO AWARD INCLUSION CHAMPION STATUS FOR UK ADVERTISING COMPANIES

Further Actions To Build More Inclusive Workforce Planned For January and March 2022

video intelligence wins two Google Certified Publisher Partner Awards in first year as a Partner

Contextual video platform video intelligence (vi) has been selected by the Google Certified Publishing Partner Program as a winner for the Diversity Equity and Inclusion (DEI) Award for launching purpose-led video campaigns to support purposeful brands in publisher environments.