Letter to IAB and AOP regarding cookie compliance practices
Alongside IAB, AOP have been leading conversations with ICO regarding compliance with data protection law in relation to advertising cookies. Following these consultations, we’re delighted to share that ICO have published their response to deliver a greater degree of certainty around the adoption of alternate models, intended to help guide publisher investment and strategic compliance decisions.
Published: 06 Mar 2024
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Your guide to successful product innovation in an evolving digital publishing industry
At a time when publishers are competing for their audiences’ attention whilst simultaneously responding to the changing technological landscape, product innovation is key to staying ahead of the crowd. Leading digital publishers from the AOP Digital Publishing Award jury share their essential steps to identifying new opportunities and developing innovative products that will deliver for both the end-user and your digital publishing organisation.
Published: 05 Mar 2024
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Top UK digital publishers share how they’re investing in employee wellbeing
69% of respondents to AOP’s annual survey said that supporting and retaining their current employees was their top talent priority for 2024. But what are leading digital publishers actually doing to proactively promote employee wellbeing in their own organisations? Discover practical tips from Time Out Media, Telegraph Media Group, Mail Metro Media, and more to create a positive working environment where your team can thrive, innovate, and succeed.
Published: 20 Feb 2024
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Thirteen steps in your journey to revenue diversification
To understand how digital publishers can take advantage of this tumultuous environment, we asked our Associate partners what they saw as the key to success when it came to developing new revenue streams. Here are thirteen ideas to help you adopt an innovative, entrepreneurial spirit and uncover new opportunities to open new avenues for revenue.
Published: 14 Feb 2024
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AOP Survey Reveals Publishers Optimistic for Year Ahead, with Focus on Product Innovation
New survey results from the Association of Online Publishers (AOP) reveal UK publishers ranked their confidence at 7.1 out of 10 when asked how ready they were to face future challenges and opportunities, with developing revenue streams through product innovation ranked as the number one business priority for the year ahead.
Published: 06 Feb 2024
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AOP Digital Publishing Awards 2024 open for entries
The Association of Online Publishers (AOP) has announced its prestigious annual awards are now open for entries. The Digital Publishing Awards have returned to celebrate the individuals and teams working to create, deliver, and monetise quality online content.
Published: 10 Jan 2024
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Revenue growth flat for digital publishers in Q3 2023, with drops in display and video revenues offset by continued subscription growth
The latest Digital Publishers’ Revenue Index (DPRI) from the Association of Online Publishers (AOP) and Deloitte reveals 58% of respondents reported growth year-on-year (YoY), though overall digital revenue for Q3 2023 was down by -0.5% from Q3 2022, for a total of £153 million.
Published: 12 Dec 2023
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The science behind crafting sticky content that engages your audience
In an age where consumers have a wealth of media competing for their attention, you need your content to be ‘sticky’: to catch the audience’s attention, to engage their interest, to encourage them to return to your content time and again. But what can digital publishers practically do to increase the stickiness of their content? Eleven of our Associate Members shared their top tips to help you deliver the maximum return on your work.
Published: 11 Dec 2023
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Defining the future of digital publishing - Take part in our survey
The digital publishing industry is at the cutting edge of technological change, and we want to understand how your strategic priorities are evolving as a result of new technologies, enhanced advertiser requirements, and broader societal change.
Published: 04 Dec 2023
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