Our CRUNCH series continues to be supported by our TAB partner Google

Are publishers ready for the future of curated audiences and curated marketplaces? The buy-side – driven by agency innovation – are increasingly seeking out quality audience segments. For publishers, the challenge lies in ensuring they continue to see incremental revenues increasing, whilst not detrimentally adding to their workload. Join us at AOP CRUNCH on Thursday November 13th to hear from publishers, agencies, and tech providers innovating in this space and understand how you can respond most effectively to these new opportunities.

Here's a quick preview of what will be discussed:

• What are the differences between curated audiences and curated marketplaces – and which is right for you?
• The pros and cons of curated audiences in both programmatic and direct deals
• How publisher interests can remain front and centre in the development of these new technologies to ensure long-term returns
• Balancing the potential gains in revenue against the additional work that may need undertaking
• How ‘quality publishing’ is defined by these programmatic players – and what you need to do to ensure publishers are heard
• Ensuring that publishers are fairly rewarded for the quality audiences they’ve built

CRUNCH events are complimentary for all AOP members. Tickets may be available to non-members at a cost of £395 + VAT depending on availability. Places are limited and it is recommended you confirm your place as soon as possible.

REGISTER NOW

CRUNCH is a series of four events where publisher members can come together with their contemporaries and the industry for

• Collaboration to progress key industry issues
• Inspiration and learning
• Networking