How to go from a good to a great Ad refresh strategy?
Starting: 06 Apr 2022 , 14:00
Ending: 06 Mar 2022 , 15:00
In their continuous quest for more ad revenues, Publishers haveIn their continuous quest for creating more revenue streams, Publishers have tested many monetization strategies. Among them, Ad Refresh is a very efficient one in the way that it allows publishers to boost the value of their existing inventory and significantly increase their revenue per session.
However, Ad Refresh was not very appreciated by the industry, since back at the time, ad refresh was not standardized, but nowadays, several actors in the industry accept ad refresh. In fact, you can even refresh Google AdX ads under certain conditions.
So, things have changed and we are seeing more and more premium publishers using ad refresh on their websites.
During this webinar, we will go through all the aspects that should be taken into account in order to implement a great Ad refresh strategy, so you can also start reaping all the Ad Refresh benefits and unleash the full potential of your ad inventory.
Join us if you want to learn :
We look forward to seeing you all there!