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UKOM Q3 2022 Digital Market Overview

Published: 15 Nov 2022

Key insights include:

A couple of other notable mentions this month include ASDA and BeReal. The ASDA Rewards mobile app audience increased from 1.1 million in July to 4.1 million in September as the supermarket rolled out its loyalty scheme nationwide in August. BeReal’s mobile app continues to go from strength to strength – the app now has an audience of over 2 million – the majority of whom are aged 15-24 (72%) and female (73%).

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