Lisa Hayley-Jones, Former Westminster Forum Chair, joins Advertising Association as Public Affairs Director
The Advertising Association, the umbrella organisation representing the UK advertising industry, has announced the appointment of Lisa Hayley-Jones, former Chair of Westminster Forum, as its new Director of Public Affairs.
Published: 24 Jul 2023
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ABC NAMED AS FIRST UK CERTIFIER FOR JOURNALISM TRUST INITIATIVE (JTI)
ABC, an independent industry-owned auditor with expertise in the fields of brand safety, ad fraud and data privacy, has become the first UK-based certifier for the Journalism Trust Initiative (JTI) audit. This international benchmark, developed at the initiative of Reporters Without Borders (RSF), is used to assess the professionalism of news publishers.
Published: 20 Jul 2023
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ABC audit enhances credibility within social media and influencer marketing
Industry owned auditor ABC has completed a methodology audit for Q83, an Australian based tech company delivering transparent reporting for the social media and influencer marketing industry.
Published: 20 Jul 2023
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Responsible journalism. Good for society, good for your brand
In a world where multiple content providers, both reputable and untrustworthy, are vying for advertising budgets, the need for the media industry to actively support responsible journalism has never been greater. Our MD, Richard Reeves, joins industry experts to share his thoughts on what publishers can be doing and how delivering good for society delivers for your brand as well.
Published: 19 Jul 2023
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Podcast: What next for digital publishing?
What does the future of digital publishing, and in particular, digital news publishing, look like? Our MD Richard Reeves, and Raymond Snoddy, the former presenter of BBC News Channel’s NewsWatch and a longtime columnist for The Media Leader, joined The MediaLeader podcast to discuss.
Published: 19 Jul 2023
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Autocar documents automotive history back to 1895 in new Exact Editions digital archive for individuals and libraries
Almost 130 years of automotive history have been documented and made available to digital readers across web and app platforms in Autocar’s new archive, which comprises over 5,900 fully-searchable issues. Developed in partnership with digital publishing services platform Exact Editions, the archive serves as an important and ever-evolving historical record of both the automotive trade itself and the social history that surrounds it.
Published: 19 Jul 2023
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The Stationers’ Company elects Tony Mash as Master
A former CEO of the British Coatings Federation, which serves the paint, wallpaper and printing ink industries in the UK, has been elected as Master of the Worshipful Company of Stationers and Newspaper Makers.
Published: 07 Jul 2023
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Werther’s Original Exclusive Partnership with Immediate Media to Launch "A Little Piece of Warmth" Campaign
Werther's Original, the beloved confectionery brand and Immediate Media have announced an exclusive multi-platform campaign inspiring Immediate’s audience of home cooks to sample the Werther’s Original collection through a series of bespoke recipes and content.
Published: 05 Jul 2023
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Quantitative testing of Google’s Privacy Sandbox technologies - CMA guidance to third parties on testing
The CMA has published new guidance to advise ad techs, publishers, and advertisers on how they can test Google’s new Privacy Sandbox tools and submit results to the CMA. The guidance sets out two preferred approaches to testing, the metrics the CMA would like you to capture, and information market participants can submit to the CMA so they can understand the results of the testing. Find out more here.
Published: 03 Jul 2023
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