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CRUNCH 3.4: Mapping the Cultural Change

Date: 25 Nov 2020

Our recent survey to the AOP community demonstrated an appetite for a change in direction. In response to the convergence of wider societal issues and movements, from the Pandemic, Black Lives Matter, Environment and Facebook boycott; this cultural shift has helped to define our intentions and in turn create an interconnected series of CRUNCH events that address the industry’s key opportunities and challenges during these times. In doing this, we will be re-positioning the core areas of focus to align with a more purposeful context.
 

The way that the world does business is changing, affecting brands, agencies and the publishers they choose to work with. At CRUNCH 3.4, we will explore these changes, understand the new behaviours and trends and discuss the drivers behind them. 

Join us as we bring leaders from academia, brands, agencies and publishers together to share their viewpoints whilst we examine how the industry needs to respond. 

Guest speakers include:

  • Dr Sean O. Ferguson, Associate Dean, Asia School of Business
  • Ali Hanan, Founder & CEO, Creative Equals
  • Anisha Doshi, Communications Planning Manager, Carat & Co-Chair of Represent, Dentsu’s ethnic diversity network
  • Deborah Rosenegk, Chief Client Officer, ESI Media
  • Will Kirkpatrick, Head of Sustainability Operations, O2
  • Femi Taiwo, Data & Technology Strategy Director, OMD EMEA
  • Harriet Kingaby, Co-Chair, The Conscious Advertising Network (Moderator
 

Bitesize

CRUNCH is a series of six events where publisher members can come together with their contemporaries and the industry for

  • Collaboration to progress key industry issues

  • Inspiration and learning

  • Networking

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Featured Speakers

Dr Sean O Ferguson

Dr Sean O Ferguson
Associate Dean
Asia School of Business

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Ali Hanan Hanan

Ali Hanan Hanan
Founder & CEO
Creative Equals

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Anisha Doshi jpg

Anisha Doshi
Inclusion Strategic Project Advisor
Business In The Community

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Deborah Rosenegk

Deborah Rosenegk
Chief Client Officer
ESI Media

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Will Kirkpatrick DSC4857 Edit 2

Will Kirkpatrick
Head of Sustainability & Social Impact
O2

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Femi Taiwo

Femi Taiwo
Head of Consultancy
Assembly

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Harriet K Ingaby

Harriet Kingaby
Co-Chair
The Conscious Advertising Network

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