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CRUNCH 3.1: Digital Advertising: The turning point

Date: 11 Mar 2020

 

The recent browser changes mean that the opportunity to reinvent and reconnect the ecosystem must be taken.

Our research has shown that advertisers and buyers are keen to see publishers take a unified approach and that publishers also see this as the way forward.

Join us as we bring industry leaders from buy and sell-side together to work out practical solutions as we seek to find answers to the following questions:

  • How can we co-operate around addressability and federated learning networks?
  • How can we increase the significance of context?
  • How will effectiveness from premium publishers drive buy-side engagement?
  • Which technologies will facilitate the process?
  • How do we come together to progress? 

Crunch is a series of six events where publisher members can come together with their contemporaries and the industry for

  • Collaboration to progress key industry issues
  • Inspiration and learning
  • Networking

Bitesize


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Featured Speakers

Karen Eccles MD Digital Innovation with The Telegraph

Karen Eccles
MD Digital & Innovation
The Telegraph

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