AOP - Association of online publishers

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Research

Strong growth in sponsorship and subscriptions boosts revenue for B2B publishers

Third quarter findings from AOP (Association for Online Publishing) and Deloitte, the business advisory firm, reveal B2B publisher growth in sponsorship revenue of 47% year-on-year.

Four out of five UK publishers anticipate positive growth in the next 12 months

Latest findings from AOP and Deloitte reveal that amid the uncertainty surrounding Brexit, more than half of UK publishers reported positive growth this quarter compared to Q2 2015

AOP’s Organisation Census reveals six in ten publishers expect programmatic partnerships to increase in 2016

Findings from the Association for Online Publishing’s annual Organisation Census indicate that the need to enhance data usage is driving greater investment in automated processes

AOL Publisher Study 2016

New research released today by AOL has revealed that access to first-party data is more important than ever for UK publishers, but this crucial currency is being hampered by a lack of effective analytical tools.

UK publishers facing ‘digital tipping point’ according to latest report from AOP and Deloitte

London, UK, 1st June 2016 –UK publishers have seen their total annual digital revenues grow by 62% over the last four years, according to analysis from the Digital Publishers Revenue Index (DPRI), a quarterly report of UK publishers from the Association of Online Publishers (AOP) and Deloitte, the business advisory firm.

Content and Trends Census 2016

AOP’s seventh annual Content and Trends Census aims to help provide insight into the digital publishing landscape and enable AOP members to benchmark their own business performance and status against the wider digital publishing environment. The 2016 Content and Trends Census highlights ad blockers, ad fraud, and clients becoming content creators as new industry challenges

Organisation Census 2016

AOP’s seventh annual Organisation Census aims to help provide understanding around the position of the industry and allows AOP members benchmark their own business performance and status against the wider market. The report covers a wide range of topics including the shape of growth, key areas of recruitment and skills development, investment in development and technology, commercial revenues and priorities, and overall challenges to development for publishers.

Cross Device Effectiveness Research

The Association of Online Publishers (AOP), the voice of premium digital publishers in the UK, in conjunction with PHD, Manning Gottlieb OMD and Celtra, have produced a combined study on the impact of cross device brand advertising.

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