AOP News | Ask the Associates

Breaking down barriers: Five ideas for more inclusive digital publishing

More content is being consumed digitally than ever before – but how inclusive is the digital publishing sector? We reached out to our Associate partners to get their perspective on what single, impactful step digital publishers could take to ensure that ED&I is baked into their organisation and to support the development of a more inclusive industry.

The Ad Podding Revolution: How OpenRTB 2.6 Is Transforming Streaming TV

When the OpenRTB 2.6 protocol was released in early 2022, it delivered a range of new features that promised to revolutionise programmatic advertising in streaming TV. Working with Index and other programmatic leaders, the IAB Tech Lab developed OpenRTB 2.6 to address specific needs for TV and pave the way for more efficiency, scale, and transparency in the channel.

New Privacy Sandbox Reporting Introduces More Transparency Into Performance

As we work with more publishers to begin implementing and testing new Google Privacy Sandbox solutions, namely the Protected Audience and Topics APIs, we’ve been asked a lot of questions about the APIs and how they will perform. Does ad spend decline on Chrome without third-party cookies? Is Privacy Sandbox helping to replace revenue, and by how much?

Member News

Reach, Women in Journalism and Reporters Without Borders launch joint campaign calling for better police response to online abuse

More than 100 leaders in media and journalism have joined Women in Journalism, Reporters Without Borders and Reach in signing an open letter calling for a change in police response to online violence against women in the industry.

AOP News

Letter to IAB and AOP regarding cookie compliance practices

Alongside IAB, AOP have been leading conversations with ICO regarding compliance with data protection law in relation to advertising cookies. Following these consultations, we’re delighted to share that ICO have published their response to deliver a greater degree of certainty around the adoption of alternate models, intended to help guide publisher investment and strategic compliance decisions.

AOP News | Ask the Associates

Thirteen steps in your journey to revenue diversification

To understand how digital publishers can take advantage of this tumultuous environment, we asked our Associate partners what they saw as the key to success when it came to developing new revenue streams. Here are thirteen ideas to help you adopt an innovative, entrepreneurial spirit and uncover new opportunities to open new avenues for revenue.

Member News

BBC History Magazine celebrates its 300th issue with a special edition featuring a bumper 300 question quiz

BBC History Magazine’s February issue (out now) marks the 300th issue of the bestselling history magazine in Britain. The magazine is celebrating the landmark by asking historians to pose a series of quiz questions with categories covering everything from television and radio (David Hendy) to medieval animals (Hannah Skoda).

Member News

Immediate Media Co announces strategic partnership with Warner Hotels

Immediate Media Co, the publisher of leading history and gardening publications, BBC History Magazine and BBC Gardeners' World Magazine, has announced a strategic partnership with Warner Hotels, offering unique weekend breaks for history enthusiasts and green-fingered holidaymakers.

Industry News

UK ad spend up 15.9% in Q3 2023 to £9.6bn

The latest quarterly data from the Advertising Association and WARC Expenditure Report shows UK advertising spend rose by 15.9% to a total of £9.6bn for the period July to September 2023. This marks the first time that advertising spend in Q3 has exceeded the £9bn mark, driven predominantly by a sharp increase in online advertising.