Publishing Tech Talk

26-27 September & 3 October 2023

Over two weeks Publishing Tech Talk will present four TechTalk sessions, hosted round table discussions, and in each week a downloadable special report providing a summary of the key discussions as well as additional content to inform and inspire.

Tuesday: Data: Day One

Wednesday: Data: Day Two

Tuesday: Product: 3rd Oct MORNING

Tuesday: Product: 3rd Oct AFTERNOON

26 September 2023

Data: Day One

How to be a data-led publishing success

Registration and breakfast refreshments

Welcome by session chair

Paul Hood
Digital Development Director, The Sun
News UK

Developing a data-led media monetisation strategy for the first-party web

Understanding the threats to publishers in the first-party web
Achieving alignment across all different channels and departments
Developing an audience-centric approach
Building a unified data foundation to meet the needs of different use cases
The power of exclusivity and scarcity and the winning choice of not-decoupling a publisher’s own assets

Alessandro De Zanche
ADZ Strategies

Data-led strategies in action: how one publisher is building data-led decision-making throughout the business

Hear how the team at Independent Digital News & Media are making this work.

Jo Holdaway
Chief Data & Marketing Officer
IDNML

Philippa Jenkins
Executive Editor
Independent Digital News & Media

Alistair Smith
Head of Commercial Data & Insight
Independent Digital News & Media

Ross Willmot
Head of Consumer Marketing
Independent Digital News & Media

Andrew Wythes
Director of Analytics
Independent Digital News & Media

Refreshment break

Developing solutions for the strategic leveraging of zero, first, and second party data

Why and how William Reed is putting its trust in data as it transforms from a primarily print and face-to-face business to digital.

Tools and tactics for moving unknown users to known users.
Using an improved understanding of audiences for better targeted product development.

John Barnes
Chief Digital Officer
William Reed

Panel: How investing in a stronger data-led focus is building more profitable publishing businesses

Harley Ayers
Head of Data Strategy
Global

Kate Barry
Chief Revenue Officer
Mumsnet

Mario Lamaa
Director of Revenue Operations
Immediate Media Co

Session closes

27 September 2023

Data: Day Two

9:00am - 12:45pm

Tech Talk Live

Event Partner

How publishers can control the value narrative around data

Registration and breakfast refreshments

Welcome by session chair

Bryony Long
Partner
Lewis Silkin

Focusing on your known data: lessons from a B2B publisher

B2B publishers have taken the lead on building the strength of their first party data – hear how Haymarket Business Media have consistently evolved their business model to increase revenues and profitability

Philip Swinden
Managing Director
Haymarket Business Media

How Mail Metro Media are using Ipsos Iris to add value to their audience data

Ensuring all stakeholders can access audience data
How data is used to provide strategic insights and campaign planning
Adding value to first party data to create more valuable audience segments for campaign activation
Providing post-campaign insights

Ian Dowds
CEO
UKOM

Samantha Eales
Senior Insight & Data Manager
Mail Metro Media

Refreshments

Leveraging your understanding of a highly engaged audience to develop research, projects and commercial partnerships: Black Ballad

Bola Awoniyi
Co Founder and COO
Black Ballad

Tobi Oredein
CEO & Founder
Black Ballad

Building partnerships with advertisers to leverage audience and consumer data: Channel Four & Boots

David Cottell
Programmatic & Platforms Senior Lead
Channel Four

Sam Toothill
Media Director
SMG

Panel: Unlocking the value of publisher data – understanding the buy-side perspective

Sherrick Chavda
Group Director, Audience & Data Strategy, EMEA
Initiative

Chris Ladd
Former Head of Media
Nationwide Building Society

Sophie Strong
Managing Partner of Media Experience
PHD UK

Alex Wright
Programmatic & Platform Leader
Channel Four

Session closes

03 October 2023

Product: 3rd Oct MORNING

9:00am - 12:50pm

Tech Talk Live

Event Partner

JOIN WAITING LIST

Building Sustainable Product Development & Audience Growth

Session now full! Please join a waiting list if you are interested in attending.

Registration and breakfast refreshments

Welcome & intro to the morning

Gerson Barnett
Founder & Executive Director
Right Thing Media

What’s new from Google: a whirlwind tour of new products that every publisher should know about

Sami Chheng
Strategic Partner Lead
Google

Danielle Di Michiel
Strategic Partner Lead
Google

How VICE is turning “threats” to media publishers, into opportunities for more sustainable growth

Paul Davison
SVP Commercial, EMEA
VICE Media Group

Craig Smith
Director, Trading
GroupM

How Reach are capturing audiences and making money from video

Yara Silva
Group Head of Social Media
Reach plc

Refreshments

How PinkNews has focussed on accessibility, inclusion, and sustainability with their product development strategy

Sarah Watson
Chief Product Officer
PinkNews

How Immediate Media is building sustainability throughout their product development strategy

Luke Edwards
Lead Frontend Developer
Immediate Media

James Florence
Head of Advertising Technology
Immediate Media

Michelle Whitehead
Sustainability Lead
Immediate Media

Hannah Williams
MD, Digital Content
Immediate Media

Innovation station: Impact+

James Jones
Chief Marketing Officer
IMPACT +

Panel: Sustainable Investment - how brands and agencies are adding a new dimension to their trading considerations and how should publishers respond

Liam Brennan
Managing Director
The Responsible Marketing Agency

Alex Fahey
Head of International Sales & Sustainability Lead
Clear Channel

Anna Kechekmadze
Global Digital Media Lead
Sanofi CHC

Hannah Mirza
Founder & CEO
The Responsible Marketing Agency

Robin Shute
Operations Director
Arc Europe

Laura Wade
Global Head of Sustainability Strategy
EssenceMediacom

Session closes

1:00pm - 2:15pm

Roundtable

Hosted by

User-centric revenue growth - strategies for balancing user experience and sustainable revenue streams

A working lunch, Chatham House discussion for 10-12 attendees.

Discussion led by Dan Ginns, UK Country Manager, Taboola

Dan Ginns
UK Country Manager
Taboola

03 October 2023

Product: 3rd Oct AFTERNOON

1:45am - 5:00pm

Tech Talk Live

Event Partner

AI & User-Centric Product Development

Registration for afternoon-only delegates

Welcome & intro to the afternoon

Alastair Lewis
Owner
Quested Consulting

Site Performance: A User-Centric Approach

The Key Ingredient of Performance: Learn why performance is the often-overlooked key to creating a world-class, user-centric digital experience.
Measure to Master: Discover how you should be measuring and benchmark your website’s performance accurately and the key tools at your disposal to do this.
Boost Your Bottom Line: Find out how improving site performance can not only enhance user experience but also significantly impact your reach and revenue targets.