Publishing Tech Talk
9-10 & 16-17 October 2024
Over two weeks Publishing Tech Talk will present four TechTalk sessions, host round table discussions, and in each week a downloadable special report will provide a summary of the key discussions as well as additional content to inform and inspire.
09 October 2024
Product: 9th Oct
Technology: Transforming the future of product development
Ranj Begley
Chief Content Officer | UK MD
Readly
Innovating with Data: Audience Insights and Technologies for Publishers
Bedir Aydemir
Director of Data
The Sun
Sarah Robertson
Director of Product
Experian
How William Reed Business Media delivered a product development strategy to drive the success of the World’s 50 Best editorial product
Learn from the AOP’s Product Development Team of the Year how they leveraged tech solutions to convert website visitors to the World’s 50 Best from unknown to known through product development – balancing design and UX pressures, sustainability, and monetisation targets.
John Markey
Technical Product Owner
William Reed Business Media
Rachael Miller
Digital Delivery & Development Director
William Reed Business Media
Innovation station: How To Maximise Revenue, Efficiency, and Control for Publishers with Content Ignite's Fusion Platform
Alex Newberry
Chief Revenue Officer (CRO)
Content Ignite
Innovation Station: Creating Sustainable Ad Solutions for the Green Media Economy
Simon Taylor
Managing Director EMEA
Duration Media
How tech solutions are driving the development of successful audio strategies
Learn from our panel discussion how publishers are implementing innovations in audio to create new opportunities for monetization
Felix Amoah
Founder
KANEA
Tommy Cattell
Head of Transformation
DAX
Rachel Holsgrove
Head of Product & Strategy
Octave
Innovation station: How Publishers Can Future Proof Revenue with Branded Content & Avid's PubSuite
Tom Gunter
Co-Founder & Product Solutions Director
Avid Collective
The WhatsApp opportunity.
Learn from two case studies…
Sipho Kings
Co-Founder & Publisher
The Continent News
Laurence Mozafari
Editor-in-Chief
Digital Spy
10 October 2024
Product: 10th Oct
Artificial Intelligence x human innovation: Understanding the future of digital publishing
Alastair Lewis
Founder
Quested Consulting
Learn more about Google Vertex and how it can support publishers to improve monetisation
Daniël Rood
Head of Google Cloud AI, UK&I
Google
Winning the SEO battle in the era of AI : Tech Radar
Paul Newman
Managing Director – Tech
Future
What can publishers do to protect IP and content assets from AI Platforms
Learn from this topical panel discussion, following the expected legal ruling on The New York Times and Open AI court case
Alice Ting
VP & Director of Content Licensing
DMG Media
JJ Shaw
Managing Associate
Lewis Silkin LLP
How BGFG, the leading online games publisher is using AI to diversify revenues
Andrew Kirkcaldy
CEO & Co Founder
By Gamers For Gamers [BGFG]
Exploring the commercial possibilities of AI-driven product development
Learn from our panel of leading publishers, including
Robin Booth
Managing Director
EMAP
Jody Doherty-Cove
Head of AI
Newsquest
Roxanne Fisher
Director of Digital Content Strategy
Immediate
Unlocking Video Revenue: New Trends and Strategies for Publishers
With the ever-changing landscape of digital consumption and rising competition, publishers face unique opportunities and hurdles in monetizing video content on their owned and operated (O&O) platforms. Join other industry leaders to explore topics including: leveraging social media video content on your O&O, innovative ad placement tactics, and the use of generative AI models for video creation and contextual targeting. Attendees will leave with practical insights for mastering today's digital video market complexities.
Places at this round table session are limited – please apply by contacting publishingtechtalk@ukaop.org
Stefan Small
Head of Business Development UK
Ex.Co
Alex Dawson-Smith
Director of Business Development
Ex.Co
16 October 2024
Data: 16th Oct
From audiences to outcomes: Mastering data in digital publishing
Demi Abiola
Founder
Konfluence
How outcomes data can influence product strategy and drive revenue.
• Why is outcomes data important and how do you collect it?
• How has outcomes data helped support new product strategies?
• How have you built outcomes data into your commercial narratives?
Sean Adams
Chief Marketing Officer
Brand Metrics
Simon Harris
Director Advertising Strategy
DPG Media
Phil Robinson
Head of Data and Insight, EMEA
Bloomberg Media
Victoria Trevillion
Head of Advertising Technology
Gumtree UK
How Global B2B publisher Key Media is leveraging first party data to grow revenue and develop new audiences
Dane Taylor
Chief Revenue Officer
Key Media
Monetising first party data as a competitive advantage: Telegraph Compass
Camilla Child
Director Commercial Data Strategy
Telegraph Media Group
Nucleus from News UK: leveraging first party data to drive marketing, sales and editorial
Plus how Nucleus sits at the heart of News UK’s ambition to be transparent and credible with advertisers and readers
Charlie Celino
Head of Strategic Development
News UK
Panel discussion: The buyer perspective on the direction of travel in data
Deborah Gbadamosi
Global Client Lead
Mindshare
Kiesse Lamour
Global Head of Media, Commerce
VML
17 October 2024
Data: 17th Oct
Lights, camera, data: Driving video monetisation through audience insights
Caroline Fenner
Chief Revenue Officer
Pink News
Advancing Video Measurement
As the boundaries of video distribution expand for publishers, they recognise the importance of transparent and comprehensive UKOM-endorsed measurement. This session will explore Sky Media's award-winning work using Ipsos iris and the incremental audience gained through video content served across third-party websites as part of the Sky Publisher Player (SPP) network.
Julie Forey
Insight Director
UKOM
Rebecca Slack
Insight & Measurement Controller
Sky Media
How Uber are using their deep first party data to connect brands to audiences and drive monetisation of the user journey
Ezekiel Taiwo
Agency Partnerships Lead UK & Ireland
Uber Advertising
How TheRace.com are leveraging data to refine their video strategy and drive monetisation opportunities
Glenn Freeman
Editor-In-Chief
TheRace.com
The Do's and Don'ts of Building a Video Strategy for Publishers
Combining lessons from history with current case studies from across the industry, the team will outline the key pillars of creating a sustainable approach to video for brands, publishers and audiences.
Homam Ayaso
Head of Content BuzzFeed UK brands (Tasty UK, Seasoned and BuzzFeed UK)
BuzzFeed UK Inc.
Al Brown
Video Content & Strategy Lead
Independent Digital News & Media
Sarah Jane Thomas
Client Partner
Buzzfeed Inc
Panel discussion: the buy side perspective on video targeting
Seun Odeneye
MD for Media
KINESSO UK&I
Ritesh Gohil
Global Solutions Lead, Partner
Mindshare
Navigating the Future of Video Monetisation in the Digital Supply Chain.
IAB UK's AdSpend Study revealed that video accounted for 61% of digital display, contributing £6.9 million in spend. This signifies a significant opportunity in the rapidly evolving digital landscape for video monetisation. Join a small group of publishers at this round table to delve into the complexities and future of video monetisation in the digital publishing industry. Discussions will focus on tools to maximise revenue potential by optimising ad placements, enhancing user experience, and driving higher returns on video content, all while delivering high-quality content to audiences.
Places at this Round Table session are limited and by invitation. To apply to join, please contact publishingtechtalk@ukaop.org
Fabiano Fonseca
Associate Director, Customer Success
PubMatic
Priya Patel
Director, Customer Success
PubMatic
Zaid Roberts
Senior Director, Brand Direct
PubMatic
