Member News

National World launches new ad manager platform, power by DanAds

National World has launched a self-serve advertising platform, National World Ad Manager, powered by DanAds. The new platform is designed to automate the ad buying process and offer greater flexibility to advertisers, allowing businesses of all sizes to easily access National World’s extensive portfolio of respected news brands across the UK.

Member News

Research from PubMatic Reveals Two-Thirds of European Retailers are Increasing Investment in Commerce Media

PubMatic have produced the new Insights & Attitudes report, in association with ExchangeWire, “The Evolution of Commerce Media in Europe”. The study looks into how sellers of goods and services within Europe are interacting with commerce media, the core drivers and barriers to increasing commerce media investment, and how retailers are working with technology partners to capitalise on opportunities within the sector.

Member News

IMMEDIATE MEDIA CO APPOINTS CATH WALLER AS MANAGING DIRECTOR OF ADVERTISING

Immediate Media Co, the special interest content and platform company, announces the appointment of Cath Waller as MD of Advertising.

Member News

The HistoryExtra podcast celebrates 200 million downloads

The phenomenally successful HistoryExtra podcast celebrated 200million downloads as December 2022 drew to a close. Launched in 2007, as an offshoot of BBC History Magazine, the History Extra podcast, owned by Immediate Media Co, now has a huge global following, achieving over five million downloads a month.

Member News

Record-breaking year for RadioTimes.com on its 25th anniversary

RadioTimes.com marked 25 years of coverage of the best television, film, streaming and gaming, sport and technology in 2022, with a record-breaking year for page views, users and engagement.

AOP News

ISBA’s second study of programmatic supply chain finds significant increases in match rate and reduction of unattributable spend

The second Programmatic Supply Chain Transparency Study from ISBA and PwC, with support of the AOP and IAB, has found positive and welcome improvements. Greater standardisation of data quality has improved the ad impression match rate to 58% (vs 12% in 2020) and the proportion of advertiser spend reaching publishers has risen by 8%.

AOP News | Ask the Associates

How to streamline your digital publishing business in response to an uncertain economic climate

If you’re predicting a tightening of purses or a squeeze on your resources and bandwidth, then you’re not alone. We’ve collected a selection of helpful tips and ideas to help digital publishers streamline strategies, identify new avenues for innovation, and ensure they’re putting their best foot forward in 2023.

AOP News

AOP CEO Richard Reeves on how publishers are addressing diversity and inclusion

On this week’s episode of Media Voices Richard Reeves, CEO of the Association of Online Publishers (AOP) here in the UK, talks to us about the issues and roadblocks surrounding diversity and inclusion efforts in media. He discussed initiatives publishers are using to improve DE&I, problems of retention, and how ageism impacts women particularly.

Member News

Justin Ravitz has been named Editorial Director for HELLO! U.S

Justin Ravitz has been named Editorial Director for HELLO! U.S.. In this newly-created role, he will establish and expand the digital American presence, reach, and identity for HELLO!, one of the United Kingdom's most popular and successful celebrity and lifestyle brands.