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Cookieless browsers improve ad performance, trial finds

Cookieless browsers saw improved ad performance compared with browsers with cookies, new research has found.

Published: 13 Jun 2024

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Taboola and Foundry

Taboola Signs Exclusive Deal with Foundry to Power Content Recommendations Across its Network of Consumer Sites Including Macworld, PCWorld, TechHive, Tech Advisor, and More

Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, today announced a partnership with Foundry, the media, data, and martech division of IDG, Inc., which garners 28 million monthly visitors.

Published: 29 May 2024

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Member News

Entries open for the Campaign Ad Net Zero Awards 2024

The Campaign Ad Net Zero awards, currently in their third year, are now open.

Published: 20 May 2024

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Cadi Jones article

Index Exchange Welcomes Cadi Jones as New Senior Vice President, Europe

Index Exchange Inc. (Index), the global advertising supply side platform, today announced the appointment of Cadi Jones as senior vice president, Europe.

Published: 14 May 2024

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Alpen

Member News

Alpen and Immediate launch media-first Dream Garden Makeover targeting healthy living enthusiasts

Immediate, home to trusted brands people love, and Alpen, the iconic healthy cereal brand, today announce a new multi-platform partnership designed to reconnect consumers with Alpen's core values: delicious taste, the best natural ingredients, and health benefits.

Published: 03 May 2024

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MPACT+ Launches Self-Service Solution That Enables Advertisers to Significantly Cut Video Emissions Without Changing Media Plans

Global sustaintech platform IMPACT+ today launched a new self-service solution that can help advertisers almost halve the greenhouse gas (GHG) emissions generated by their online video campaigns without making changes to their media planning.

Published: 30 Apr 2024

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New Privacy Sandbox Reporting Introduces More Transparency Into Performance

As we work with more publishers to begin implementing and testing new Google Privacy Sandbox solutions, namely the Protected Audience and Topics APIs, we’ve been asked a lot of questions about the APIs and how they will perform. Does ad spend decline on Chrome without third-party cookies? Is Privacy Sandbox helping to replace revenue, and by how much?

Published: 02 Apr 2024

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Member News

Reach, Women in Journalism and Reporters Without Borders launch joint campaign calling for better police response to online abuse

More than 100 leaders in media and journalism have joined Women in Journalism, Reporters Without Borders and Reach in signing an open letter calling for a change in police response to online violence against women in the industry.

Published: 08 Mar 2024

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BBC History Magazine

Member News

BBC History Magazine celebrates its 300th issue with a special edition featuring a bumper 300 question quiz

BBC History Magazine’s February issue (out now) marks the 300th issue of the bestselling history magazine in Britain. The magazine is celebrating the landmark by asking historians to pose a series of quiz questions with categories covering everything from television and radio (David Hendy) to medieval animals (Hannah Skoda).

Published: 30 Jan 2024

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