3rd Party Cookies Technology Solutions Initiative

In response to publishers needing more clarity on the alternative options available for 3rd party cookies the AOP have put together a page that details the different technology providers and the solutions that they offer.

AOP News

3rd Party Cookies Technology Solutions Initiative

In response to publishers needing more clarity on the alternative options available for 3rd party cookies the AOP have put together a page that details the different technology providers and the solutions that they offer.

AOP News

EX.CO Partners with ID5 to Increase Privacy-Compliant Addressability for Advertisers and Grow Value of Publisher Inventory

MD Richard Reeves answered Press Gazette’s questions about the future of advertising and publishing. Read the full interview to understand how the digital publishing industry is responding to new challenges and why data and readers providing informed consent is set to become a key issue.

AOP News

AOP Publishing Tech Talk: Key insights on metrics, experience, privacy, and revenues

The Association of Online Publishers’ (AOP) annual Publishing Tech Talk provides publishers with an annual forum to catch up with the latest technologies and innovations used to grow audiences, increase revenues, and empower content creation.

AOP News

The Six Sells Podcast

Our Managing Director, Richard Reeves, joined The Six Sells Podcast this week to talk all things digital publishing, including the biggest challenges facing UK publishers, new approaches to measuring attention, supply chain optimisation, and impact caused by the rise of audio advertising.

AOP News | Ask the Associates

Six revenue opportunities you could be missing

The pandemic highlighted the vulnerability of relying too heavily on a single revenue stream. And as we adjust to an increasingly cookieless world and to the rise of new formats for audiences to engage with, there are a wealth of opportunities for digital publishers to diversify their revenues. But what could you be missing?

AOP News | Ask the Associates

Five approaches to developing more intelligent metrics

What can publishers do to maximise their strategies and ensure that all parties get the experience they need? Here are seven tips from our panel of expert Associates to help you develop a seamless advertising experience.

AOP News | Ask the Associates

Ten paths to regaining control of the identity narrative

As the industry shifts to accommodate data privacy regulations and the demise of third-party cookies, advertisers are increasingly looking for reliable ways to connect and engage with their primary audiences, opening the door for publishers with detailed understanding of their audiences to take a more prominent role within the ecosystem. Discover ten top tips to help you leverage the strength of your quality publishing environment in the new world of privacy and identity

AOP News | Ask the Associates

Nine steps for creating a positive advertising environment

What can publishers do to maximise their strategies and ensure that all parties get the experience they need? Here are nine tips from our panel of expert Associates to help you develop a seamless advertising experience.