IDG Sweden case real-time ad serving with real-time results

See how IDG Sweden optimised and scaled their newsletter revenue with Passendo.

Ebner Media Group Case from multiple systems to centralised ad management

See how Ebner Media Group redeveloped its B2B newsletter product with Passendo’s ad serving technology

Email AdTech Company Passendo Raise €2.3m to Boost Media Publishers’ Ad Revenues

Passendo, the Email AdTech company that boosts email marketers’ revenues, announces to have raised €2.3 million in a pre-Series A round led by Amsterdam-based VC Newion, together with the UK-based early-stage funding investors FirstPartyCapital.

AOP and Deloitte report 31% growth in total digital publishing revenues in Q3 2021

The latest Digital Publishers’ Revenue Index (DPRI) from the Association of Online Publishers (AOP) and Deloitte has revealed sustained growth in digital publishing revenues in the third quarter of 2021, up 31% from Q3 2020, with 84% of AOP board members reporting positive revenue growth. Don't miss insights from the latest DPRI here:

Planet Media incorporates Ogury Thumbnail Ad for a superior advertising experience

Learn how Ogury adds to Planet Media's mobile ad experience through new ad formats and a network of recognizable brands

Member News

Legalising e-scooters could save more than 44,000 tonnes of CO2 a year according to Move Electric

Legalising e-scooters for use on public roads could help save more than 44,000 tonnes of CO2 a year in the UK – equivalent to the annual emissions from 29,000 cars*. More than one in five drivers would consider replacing short car journeys with an e-scooter, according to new research by e-mobility champion and consumer expert, Move Electric.

Member News

New Move Electric website dedicated to e-mobility launched by Haymarket Automotive

The site will serve as the definitive destination for anyone looking to investigate or own any type of electric vehicle, from cars to bikes, scooters and more, as well as demystifying new technology surrounding energy generation and supply. The launch cements Haymarket Automotive’s position at the heart of the e-mobility movement.

That’s a wrap: Eight tips from 2021 to continue industry collaboration in 2022

With the end of 2021 fast approaching, it’s the perfect time to gather insights gained from open collaboration and determine which lessons we should be carrying forward. Here are eight of personal picks from our Managing Director, Richard Reeve, to continue building a better collective future through 2022

Transition to a cookie-less future: A guide for brands

With browsers like Safari and Firefox no longer supporting third-party cookies and Chrome announcing their deprecation from 2023, brands must reconsider how they address audiences. Many brands have still not started their migration journeys as they have been presented with many different solutions and methods to survive the cookie apocalypse, which has created lots of confusion. ID5 has therefore created a guide for brands that explains the steps they need to take to implement shared ID solutions in order to reach cookie-less audiences effectively today and be better prepared for the post-cookie world.