The rise, fall and future of the subscription model

Passendo CCO, Anders Rantzau, talks about Netflix’s recent subscription woes, what they mean for the broader industry, and how the subscription economy is primed for a fascinating future.

ID5 Is First Identity Provider To Receive Neutronian Certification

Certification, based on independent audit, verifies that ID5’s privacy-compliant identity suite meets or exceeds industry standards for data quality and privacy compliance

Passendo Powers Up With Raft Of New Board Members – Marketing Communication News

Award-winning email ad server and SSP Passendo has appointed three new board members – Frédéric Lachaud, Cecilie Sofie Anker Andersen and Christoffer Feilberg – following significant growth and investment of €2.3 million late last year.

CPEx Case Study

CPEx integrates the ID5 ID and sees their average Bid CPM increase by 39% in cookieless environments

Adasta Case Study

Italian digital sales house Adasta sees their average Bid CPM increase by 25% in cookieless environments after integrating the ID5 ID

ID5 ID proven to increase average Bid CPM across all browsers

Two new case studies with Czech Publisher Exchange and Adasta demonstrate the value of the ID5 ID

AOP News

AOP Partners with SeenThis to Reduce Website Data Usage by 65% and Lower Carbon Footprint

The Association of Online Publishers (AOP) has partnered with adaptive streaming technology company, SeenThis, to become the first trade body to stream images on its website and cut its internet carbon emissions, with the aim of encouraging digital publishers to explore and adopt similar solutions.

AOP News

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The challenging tide of digital misinformation doesn’t just flow one way. As well as causing real-world consequences, it can also be driven by global events. Richard Reeves talks about how these dual influences are being highlighted by the situation in Ukraine and what the digital publishing industry can do to tackle the growing challenge of misinformation.

Member News

EagleTree Backed Companies, Arc and The Channel Company, Acquire Incisive Media

Arc, the global events, data, and media platform, announced today it has acquired Incisive Media’s financial services and business sustainability portfolios. These portfolios expand Arc’s sector diversity across the UK market with the addition of leading financial services and business sustainability brands such as Investment Week, Professional Pensions, Professional Adviser, and BusinessGreen.