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Here’s how to make e-commerce work for your publishing brand
E-commerce can be a huge revenue source for publishers if done correctly- but what’s the key to successfully leveraging e-commerce to grow your publishing brand? We reached out to four experts to get their top tips for integrating e-commerce into your revenue portfolio
Published: 13 Jul 2022
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Should we call time on black tie?
There have been powerful discussions in the publishing industry on the importance of DE&I, but perhaps an awards dinner such as this is a prime example of how we still have some way to go in cultivating a truly diverse and inclusive environment. Should we call time on black tie?
Published: 01 Jul 2022
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AOP announces Winners of the Digital Publishing Awards 2022
– The Association of Online Publishers (AOP) celebrated the digital publishing industry’s top talent at its in-person awards ceremony held at Old Billingsgate in London, yesterday. AOP’s flagship event, now in its 20th year and organised in association with headline partner, PubMatic, was hosted by comedian Sophie Duker. The event showcased the individuals, teams and companies driving the successful growth of the online publishing sector. There were 26 category winners, judged by a panel of experts under the guidance of co-chairs, Amanda Barnes, Chief Executive of Faversham House, and Dominic Carter, Group Chief Commercial Officer of News UK.
Published: 16 Jun 2022
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Industry-changing conversations: Four areas publishers should be aware of
In today’s tumultuous media environment, publishers need to pull together to find ways to safeguard revenue, nurture talent, and build a sustainable future. Richard Reeves talks about four areas publishers should be aware of and the discussions the AOP is facilitating with the wider industry.
Published: 31 May 2022
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Four expert ideas on how to convert audience engagement to value
As a publisher, your audience is your most precious asset and continually engaging and re-engaging your readers, viewers, and listeners in your content is essential for success. But with big players in subscription content such as Netflix facing challenges, how can you make sure you’re hitting the right notes?
Published: 23 May 2022
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AOP Partners with SeenThis to Reduce Website Data Usage by 65% and Lower Carbon Footprint
The Association of Online Publishers (AOP) has partnered with adaptive streaming technology company, SeenThis, to become the first trade body to stream images on its website and cut its internet carbon emissions, with the aim of encouraging digital publishers to explore and adopt similar solutions.
Published: 14 Apr 2022
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Entry 53751
The challenging tide of digital misinformation doesn’t just flow one way. As well as causing real-world consequences, it can also be driven by global events. Richard Reeves talks about how these dual influences are being highlighted by the situation in Ukraine and what the digital publishing industry can do to tackle the growing challenge of misinformation.
Published: 12 Apr 2022
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AOP ROUND TABLE: Preparing for the future: Practical personalization strategies that turn passive users into active participants
Hosted by EX.CO 10 May, 2022 9.30am – 11am The Apartment at The Hoxton Hotel, Holborn The recent AOP ‘Meeting the Future’ report provides an optimistic view on how publishers are looking at their revenue diversification strategies moving forward. Product innovation, subscriptions, lead generation revenues, and emerging opportunities in e-commerce look set to become a major focus.
Published: 06 Apr 2022
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Unprecedented UK Media Coalition Calls On PM To Act Swiftly To Save Media From Harmful Impact Of The Tech Platforms
As the government has introduced legislation via the Online Safety Bill to make the internet a safer place, the AOP are united with major media businesses across the UK in stressing the vital urgency of tackling the other side of the coin which will provide the Digital Market Unit the necessary statutory powers and underpin the new pro-competition regulatory regime.
Published: 31 Mar 2022
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