AOP News

AOP Statement

A statement on the Government’s intention to introduce a 9pm watershed on TV advertising for HFSS products and a total ban on online advertising.

AOP News

ISBA Programmatic Supply Chain Transparency Study by PwC with the AOP

Following a year since the publication of the ISBA Programmatic Supply Chain Transparency Study, in association with the AOP and carried out by PwC, a Cross-industry Programmatic Taskforce has made significant progress in laying out a future roadmap, despite a challenging environment.

AOP News

The Changing Face of Gaming – Reach and Diversity in the Gaming Market

GameSpot commissioned a survey with the AOP exploring the breadth of gamers to bust the myth of targeting males 18-34.

AOP News

Update from the AOP: ICO Adtech Investigation – Awareness & Accountability

The AOP have been speaking with the ICO to understand how the ICO’s recent announcement in January will impact digital publishers across the UK.

AOP News | Awards News

AOP Announces Winners for the Digital Publishing Awards 2020

Incisive named Best Digital Publisher Company: B2B and News UK wins Best Digital Publishing Company: Consumer at AOP’s annual celebration of industry excellence, with a total of 26 winners receiving accolades on the night

AOP News

Is purpose beyond profit the answer to a healthier ad industry?

Before COVID-19, balancing purpose with profit was seen by many as an idealistic but unrealistic goal. Now attitudes are starting to change. Huge cultural upheaval is not only showing that long-established social and working norms can be reconfigured, but also driving consumer expectations of purposeful action.

AOP News

AOP announces shortlist for 2020 Digital Publishing Awards - Award ceremony goes virtual for the first time in its 18-year history

AOP and Deloitte data reveals digital publishing revenues fell in Q4 2019, despite an increase in subscriptions and sponsorship

AOP News

Time for change and transparency in programmatic advertising supply chain

A call for far-reaching reform of the programmatic advertising supply chain has been made today, with the publication of a groundbreaking study by the Incorporated Society of British Advertisers (ISBA).

AOP News

Today the media industry’s trade bodies have joined forces to help support trusted news brands during this unprecedented Covid19 crisis

This article is supported by the Advertising Association, Society of Editors, ISBA, IPA, AOP, IAB, NMA and Newsworks.