AOP News | Ask the Associates

Is your team ready for the technology of the future?

Technology is evolving rapidly, and it likely isn’t an overstatement to suggest that the workplace in ten years’ time will look radically different. At last month’s AOP CRUNCH: AI-volution and the opportunities for digital publishers, it was clear that regardless as to whether you thought AI was a saviour or a destroyer, now is the time to lean in. Experimenting now is the key to remaining ahead of the curve and also to playing a foundational role in shaping how these technologies develop.

AOP News | Awards News

AOP Announces Winners of the Digital Publishing Awards 2024

The Association of Online Publishers (AOP) celebrated its 22nd Awards yesterday, honouring the digital publishing industry’s top talent at the in-person ceremony, held at Old Billingsgate in London.

AOP News | Awards News

AOP announces shortlist for 2024 Digital Publishing Awards

The Association of Online Publishers (AOP) has today announced the shortlist for the 2024 Digital Publishing Awards. The awards celebrate the individuals and teams working to create, deliver and monetise quality content online.

AOP News

Voice of the Premium Publisher: Spotlight On… Ian Dowds & James Oates

In the first of our new “Spotlight On…” series — where we shine a spotlight on pertinent industry issues and speak to those in the know — Richard Reeves caught up with Ian Dowds, CEO of UKOM, and James Oates, Head of Ipsos iris, to talk about governance in audience measurement, the need for data transparency, and the risks of an industry that has become too trusting of platform-provided insights.

AOP News | Ask the Associates

Breaking down barriers: Five ideas for more inclusive digital publishing

More content is being consumed digitally than ever before – but how inclusive is the digital publishing sector? We reached out to our Associate partners to get their perspective on what single, impactful step digital publishers could take to ensure that ED&I is baked into their organisation and to support the development of a more inclusive industry.

AOP News

Letter to IAB and AOP regarding cookie compliance practices

Alongside IAB, AOP have been leading conversations with ICO regarding compliance with data protection law in relation to advertising cookies. Following these consultations, we’re delighted to share that ICO have published their response to deliver a greater degree of certainty around the adoption of alternate models, intended to help guide publisher investment and strategic compliance decisions.

AOP News | Ask the Associates

Thirteen steps in your journey to revenue diversification

To understand how digital publishers can take advantage of this tumultuous environment, we asked our Associate partners what they saw as the key to success when it came to developing new revenue streams. Here are thirteen ideas to help you adopt an innovative, entrepreneurial spirit and uncover new opportunities to open new avenues for revenue.

AOP News | Ask the Associates

The science behind crafting sticky content that engages your audience

In an age where consumers have a wealth of media competing for their attention, you need your content to be ‘sticky’: to catch the audience’s attention, to engage their interest, to encourage them to return to your content time and again. But what can digital publishers practically do to increase the stickiness of their content? Eleven of our Associate Members shared their top tips to help you deliver the maximum return on your work.

AOP News

Defining the future of digital publishing - Take part in our survey

The digital publishing industry is at the cutting edge of technological change, and we want to understand how your strategic priorities are evolving as a result of new technologies, enhanced advertiser requirements, and broader societal change.