mediarithmics announces the arrival of new hires in UK with growing commercial organisation.

mediarithmics, the next-gen (CDP) customer data platform that helps leading media, retailers and consumer data-centric brands, announces the arrival of Kourosh Ayrom (Business Development Director) and Adam Saunders (Customer Success Manager) within the Northern Europe team. Both will report to Philip Raby, General Manager Northern Europe. They will both be focused on signing new customers and developing existing relationships and opportunities with existing international clients including Channel 4, UKTV, AutoScout24, Digicel, TV Azteca and many more.

Member News

IMMEDIATE MEDIA CO’S OLIVE MAGAZINE INNOVATION GIVES READERS INSTANT ACCESS TO TAILORED VIDEO CONTENT

The March issue of olive magazine’s showcases an innovative redesign including the launch of fully interactive videos embedded into feature pages accessible via QR codes. The new design is introduced with streamlined interactive elements offering seamless clips for readers to further explore the venues and topics featured, alongside seasonal spring food ideas and a showstopper cover of an exclusive pink grapefruit cheesecake tart recipe.

Member News

Immediate Media Co add to their Disney magazine portfolio with the launch of new Encanto magazine

Immediate Media Co, the special interest content and platform company, is launching a new Disney magazine, Encanto magazine, filled with the magic of Casa de las Madrigal and the adventures of Mirabel and her extraordinary family.

3 trends that will transform the UK digital landscape in 2023

Index Exchange spoke with Matterkind and Warner Bros. Discovery about scaling programmatic efficiency and the three trends that will change UK digital advertising in 2023.

UKOM December 2022 Digital Market Overview

Take a look at UKOM’s latest Digital Market Overview - December 2022 Digital Market Overview (ukom.uk.net). Using approved data from Ipsos iris the DMO provides a top-line snapshot of the UK population’s online behaviour across pcs, tablets and smartphones.

Member News

ALAMY SEALS DEAL WITH AP, GIVING ACCESS TO MILLIONS OF UNIQUE IMAGES THAT SHAPED HISTORY

Alamy has struck an exclusive agreement to supply AP’s contemporary and archive news images to UK and Irish customers. The five-year deal means 18 million historic images and a daily feed of thousands of news pictures from around the world will be available on the Alamy platform.

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National World launches new ad manager platform, power by DanAds

National World has launched a self-serve advertising platform, National World Ad Manager, powered by DanAds. The new platform is designed to automate the ad buying process and offer greater flexibility to advertisers, allowing businesses of all sizes to easily access National World’s extensive portfolio of respected news brands across the UK.

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Research from PubMatic Reveals Two-Thirds of European Retailers are Increasing Investment in Commerce Media

PubMatic have produced the new Insights & Attitudes report, in association with ExchangeWire, “The Evolution of Commerce Media in Europe”. The study looks into how sellers of goods and services within Europe are interacting with commerce media, the core drivers and barriers to increasing commerce media investment, and how retailers are working with technology partners to capitalise on opportunities within the sector.

Member News

IMMEDIATE MEDIA CO APPOINTS CATH WALLER AS MANAGING DIRECTOR OF ADVERTISING

Immediate Media Co, the special interest content and platform company, announces the appointment of Cath Waller as MD of Advertising.