Head of Paid Digital Marketing
Lloyds Banking Group
Nic has over 15 years’ experience managing a full spectrum of ecommerce & marketing teams including PPC, Display, social media, affiliate, SEO, adtech, design / development, UX, CRO and analytics. He is currently working as Head of Digital Marketing at Lloyds Banking Group, the UK’s largest retail bank, managing a hybrid agency / inhouse team of digital experts and supporting the effective delivery of a substantial marketing budget. Nic is tasked with delivering a cross channel multi-year digital marketing transformation covering Measurement, Adtech, Martech, Consent, Channel Optimisation & Website Enhancements.