Hannah Buitekant

Executive Director, Digital
Mail Metro Media

As Executive Director, Digital at Mail Metro Media, Hannah is responsible for maximising growth across all of Mail and Metro’s digital platforms.

As well as leading programmatic, affiliate and product development teams, Hannah oversees technical and commercial operations, inventory allocation and data warehousing. She also identifies new market opportunities and determines optimal pricing to succeed revenue and inventory targets for the UK’s no.1 newsbrand.

Previous to her role at Mail Metro Media, Hannah led ConnectedTV for Samsung, Panasonic and LG. She joined MailOnline in 2013 as Head of Mobile, where she was instrumental in developing the product and mobile monetisation before becoming Commercial Director in November 2016.

Hannah’s areas of specialism include (but are not limited to!) ecommerce, data, programmatic, emerging platforms and digital trends.