AOP →

Best Use of Data

Effective use of data underpins all key business decisions within online publishing - from product development, audience growth, monetisation of audiences, development of new commercial trading methods and communication to key stakeholders. For this category, the jury will be looking for an effective use of data sources to deliver quality information; for evidence that the data has been presented effectively to impact on strategy and for a robust measurement process that has demonstrated effective results.

Please fill out your details to download the Best Use of Data category entry form:

By submitting your details, you consent to us processing the personal data that we collected from you in accordance with our Privacy Policy https://www.ukaop.org/cookie-and-privacy-policy. You are able to unsubscribe at any time.