Member News

New Move Electric website dedicated to e-mobility launched by Haymarket Automotive

The site will serve as the definitive destination for anyone looking to investigate or own any type of electric vehicle, from cars to bikes, scooters and more, as well as demystifying new technology surrounding energy generation and supply. The launch cements Haymarket Automotive’s position at the heart of the e-mobility movement.

Transition to a cookie-less future: A guide for brands

With browsers like Safari and Firefox no longer supporting third-party cookies and Chrome announcing their deprecation from 2023, brands must reconsider how they address audiences. Many brands have still not started their migration journeys as they have been presented with many different solutions and methods to survive the cookie apocalypse, which has created lots of confusion. ID5 has therefore created a guide for brands that explains the steps they need to take to implement shared ID solutions in order to reach cookie-less audiences effectively today and be better prepared for the post-cookie world.

Outbrain Acquires video intelligence AG, Expands Brand and Video Offering

Acquisition strengthens Outbrain’s video offering for media owners and advertisers; Combines contextually matched content and in-stream video advertising for desktop, mobile and CTV

video intelligence wins two Google Certified Publisher Partner Awards in first year as a Partner

Contextual video platform video intelligence (vi) has been selected by the Google Certified Publishing Partner Program as a winner for the Diversity Equity and Inclusion (DEI) Award for launching purpose-led video campaigns to support purposeful brands in publisher environments.

Thriving in a first-party digital ecosystem

Lessons from conversations with leading European publishers and broadcasters.

Guiding principles for UX-led publishing

Designing sites to encourage these behaviours is one thing, but can that goal reconcile with the other imperative, the need to generate revenue from these readers? Do our revenue generating models interrupt the user, break their flow, and create the very ‘fuss and bother’ that UX demands we avoid?

Your blueprint for navigating the programmatic privacy shift

The Adtech industry has always been fast-moving – and with concerns around privacy shifting and new regulation emerging, the industry is evolving once again. Today, our focus must be on ensuring that consumer privacy is front of mind, while still creating a relevant advertising experience for the end user.

Member News

Autovia Accelerates Product Leadership with Dan Cohen Hire

Autovia, the UKs leading automotive content and commerce business, has hired Dan Cohen as its first Chief Product Officer.

Member News

Copy of Immediate Media Co launches Bluey Magazine

Immediate Media Co, the special interest content and platform company, is launching Bluey Magazine, bringing to life the multi-award-winning TV show Bluey.