Laura Winson

co-founder
Zebedee Talent

Laura Winson is a leading advocate for inclusive advertising and co-founder of Zebedee Talent, an agency dedicated to authentic representation of disabled, visibly different, and trans and non-binary people in the media. Since launching Zebedee in 2017 with her sister-in-law Zoe Proctor, Laura has been at the forefront of transforming industry standards, ensuring that inclusivity is not just a trend but a fundamental aspect of creative storytelling.

With a background as a qualified social worker, Laura's commitment to social justice and advocacy for underrepresented communities deeply informs her approach to inclusive advertising. Under her leadership, Zebedee has partnered with global brands such as Burberry, Marks & Spencer, and Primark, facilitating campaigns that resonate with diverse audiences and unlock the commercial potential of inclusive representation.

An established speaker and thought leader, Laura has shared her expertise on inclusive advertising at various industry events and publications, including SXSW, Cannes Lions, Vogue Business and the BBC.