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Taboola

Taboola powers recommendations for the open web, helping people discover things they may like.

The company’s platform, powered by artificial intelligence, is used by digital properties, including websites, devices and mobile apps, to drive monetization and user engagement. Taboola has long-term partnerships with some of the top digital properties in the world, including CNBC, BBC, NBC News, Business Insider, The Independent and El Mundo.

More than 14,000 advertisers use Taboola to reach over 500 million daily active users in a brand-safe environment. Following the acquisition of Connexity in 2021, Taboola is a leader in powering e-commerce recommendations, driving more than 1 million monthly transactions each month. Leading brands including Walmart, Macy’s, Wayfair, Skechers and eBay are among key customers.

Learn more at www.taboola.com and follow @taboola on Twitter.

Disclaimer - Forward-Looking Statements: https://www.taboola.com/policies/forward-looking-statements

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Taboola Europe Limited Aldgate House, 2nd Floor 33 Aldgate High Street London EC3N 1DL, United Kingdom

Anya.l@taboola.com

http://www.taboola.com

Contacts

Emilie Taboola

Emilie Coalson
UK Marketing Manager
emilie.c@taboola.com

Daniel Ginns
UK Country Manager
daniel.ginns@taboola.com

Dariya Silko

Dariya Silko
Senior Publisher Sales Manager
dariya.s@taboola.com

Resources

Taboola content 1

Interview with Christian Broughton: How The Independent uses data-driven insights and Newsroom to drive editorial strategy & business outcomes

Publishers are tasked with strategic decisions about exactly what editorial content to create and how to create it in order to engage their entire audience. It’s a big challenge. Recently, our CEO and Founder, Adam Singolda, sat down with Christian Broughton, the Managing Director of The Independent, to hear how they make strategic editorial decisions using data-driven insights.

Published: 07 Oct 2022

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RIGHT

It's time for publishers to leverage AI like social media giants do

The publishing industry has undergone a serious transformation in the past five years. It’s moving away from an all-out push for scale and toward earnest efforts to create meaningful relationships built on trust with online readers. It’s not just about eyes on the page. It’s about loyalty.

Published: 07 Oct 2022

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Taboola content 3

Why publishers should prioritise personalisation

Ahead of ATS Madrid 2022, Chris Murphy, Group Account Director, Southern Europe at Taboola, outlines why personalisation is key to publishers' success in the face of competition from social media companies and evolving audience tastes.

Published: 07 Oct 2022

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