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Industry News

Advertising Association, ISBA & The IPA launch inclusion drive

New Online Showcase - UK Advertising Needs You – to Support Industry’s Goal of Building a More Inclusive Workforce

Celebrating innovation, creativity, and excellence with the Stationers’ Company

Celebrating innovation, creativity, and excellence with the Stationers’ Company

Winners of the 2019 Stationers’ Company Innovation Excellence Awards for the UK Communications and Content industries will be announced at an awards luncheon to celebrate innovation, creativity, and excellence on Tuesday, 25 June at Stationers’ Hall, London.

Simon Fox, CEO of Reach Plc delivers the  Stationers’ Annual Lecture 2019

Simon Fox, CEO of Reach Plc delivers the Stationers’ Annual Lecture 2019

On Monday, 25 March the Stationers Company welcomed Simon Fox, CEO of Reach PLC to Stationers Hall where he delivered the Stationers’ Annual Lecture.

IAB Europe Press Release

IAB Europe Press Release

European Authority gives approval to ABC, CESP and GWT-TUD to undertake viewability audits following European RFP

Instagram debuts 60-second videos for all users - here's why that benefits everyone

The photo and video sharing platform has rolled out 60-second videos for all users, which eliminates the previous 15-second cap it had placed on users’ content since it debuted videos in 2013. The change comes shortly after Instagram increased the length of video advertisements to 60 seconds and added a video view counter in February.

Hearst looks for global scale to native ads

Magazine giant Hearst is rolling out its native digital ad product to all 84 of its markets, buoyed by the success it has had in the U.S.

Mashable chief marketing officer reveals the ins and out of Snapchat as a publisher platform

The Drum interviewed Stacy Martinet, chief marketing officer at Mashable, on how it is already using Snapchat and its future plans on the platform as it moves to understand and accomodate publishers.

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