Product Development
The core aim of the group is to remain relevant to those working in developing new products within publishing. Recent topics for discussion have included User testing, Attention Analytics and the commercial challenges of responsive for ad-driven websites.
Group Co-Chairs
Laura Jenner, Product Director, Immediate Media
Mariana Bettio, Digital Content Producer, Immediate Media
Key Themes
- Impact & use of different Audience Development technologies
- Challenges of different approaches to Product teams
- How content teams are integrating into Product
To find out more about joining a group please contact Jenna.Nord@ukaop.org
Not a member? The Product Development group is only available to AOP publisher members. Find out more about membership
2019 Dates
Wednesday 20th March
Thursday 13th June
Wednesday 4th September
Wednesday 27th November
Ad Ops
B2B
Commercial
Research Group
Why Join / Membership Benefits