Stronger together: why publishers are cooperating to compete
Native delivers brand safety in a programmatic world
Amazon pushes programmatic ad efforts
MoPub add viewability from IAS and Moat to developer kit
Ad industry must reconsider viewability metrics
A publisher’s perspective on cross-channel attribution challenges
Side effect of the pivot to video: audience shrinkage
How EU’s ePrivacy law could impact publishers
GDPR will change data protection - here’s what you need to know
GDPR requires privacy by design, but what is it and how can marketers comply?
Why GDPR is great news for marketers and will create a more efficient data economy
IAB launches new push against EU privacy proposal
Facebook fined €1.2m by Spain’s data privacy regulator in stern warning ahead of GDPR
GDPR: The death knell for programmatic advertising?
When rules aren’t made to be broken
Newspapers record huge mobile readerships gains
Magazines record strong readership in both print and mobile
90% of publishers, brands and agencies say cross media measurement would help drive digital ad spend
The Google-Facebook duopoly extends to mobile apps: What can marketers do?
Facebook claims it can reach more young people than exist in the UK
What’s up with Facebook’s reach estimates?
More than half of Brits use an ad blocker and other fascinating digital marketing stats
Personalisation generates 50% higher email open rates and other digital stats
Mobile video adspend jumps 142% in Q2 and other marketing stats