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Online Video Consumption Growing

 

The average time spent watching online video is growing - and it’s impacting how brands plan campaigns, according to Zenith’s Online Video Forecasts 2018.  Natalie Cummins, managing director, Zenith UK, Added: “As video is viewed more and more on a phone and not a TV, brands and agencies need to consider native video, created for the platform, and not just adaptation.”

 

Zenith report reveals growth in online video viewing

 

 

 

 

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