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How Bauer Media’s auto sites grew eCommmerce revenue by 10% this year

Bauer Media has run classified ads for cars on its digital auto sites for about a decade, taking a modest cut of the sales. In the last year, it’s switched gears to keep up with growing competition, adding more tools that generate useful data and adapting the way its editorial team communicates to audiences.

 

How Bauer Media’s auto sites grew eCommerce revenue by 10%

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