Congratulations to Raconteur Media who are the winners of The Digital Publishing Award for Employer Excellence
Your Elevator Pitch
Raconteur has undergone huge positive change and growth since a difficult 2016. We have fully changed our outlook and investment towards employee engagement and wellbeing, resulting in a 32% engagement score uplift, reduced churn and an operating profit swing of £1.35m, which we believe is directly correlated to these changes.
Tell us the story
The first step was to listen. In 2016 we launched a print / digital magazine which we subsequently had to close due to lack of advertising revenue. It lost the company money and resulted in a pretty negative environment, with a high churn. We introduced an anonymous engagement survey (initially Engagement Multiplier and then Peakon), and committed to changing a few things per quarter based on staff feedback.
Positive changes / introductions include:
We have also signed the “Time to Change” pledge to demonstrate our commitment to mental wellbeing, and now work with Media Trust to volunteer help to charitable organisations through our expertise in strategy, design, marketing etc.
We have also moved office (a significant investment), making sure the new place had ample “quiet space” to promote mental wellbeing.
Most recently we made “Improve diversity in recruitment” one of our 2019 strategic objectives, and now carefully brief recruiters to make sure we see equal quotas of male / female, and candidates from diverse backgrounds.
Employee engagement score has risen from 54% to 89%
Mind (Mental Health Charity)
The Digital Publishing Award for Employer Excellence is sponsored by Project 23.