Incisive named Best Digital Publisher Company: B2B and News UK wins Best Digital Publishing Company: Consumer at AOP’s annual celebration of industry excellence, with a total of 26 winners receiving accolades on the night
Before COVID-19, balancing purpose with profit was seen by many as an idealistic but unrealistic goal. Now attitudes are starting to change. Huge cultural upheaval is not only showing that long-established social and working norms can be reconfigured, but also driving consumer expectations of purposeful action.
A call for far-reaching reform of the programmatic advertising supply chain has been made today, with the publication of a groundbreaking study by the Incorporated Society of British Advertisers (ISBA).