AOP study reveals multiplatform campaigns significantly increase brand impact

New report shows ad exposure on two devices to substantially increase ad recall and positive sentiment

 Members can download the …

Centaur Media Responds to Changing Digital Media Landscape With Unit4 Cloud ERP

Centaur Media Responds to Changing Digital Media Landscape With Unit4 Cloud ERP

New digital IT strategy supports change in global media business model Unit4, a fast growing leader in enterprise applications for service organisations, today announced that Centaur Media Plc has selected its world class cloud ERP solution. Working with experienced Unit4 partner Williams Woodward, Centaur Media will deploy Unit4 Business World across the group's operations to [ ].

Watch Day 1 of the Digiday Programmatic Summit Europe

Watch Day 1 of the Digiday Programmatic Summit Europe

The Digiday Programmatic Summit Europe kicks off today from Amsterdam with discussion on the specter of ad fraud disrupting the shift to automated ad-buying systems. Tom Bowman, svp of sales operations and commercial production at the BBC, will tackle the topic in a session about “flushing out” fraud from the system. The livestream starts at 4:00pm Central European Summer Time (10:00am Eastern Standard Time).


Online tuition market analysis by The Tutor Pages

A survey report by  has revealed for the first time that UK-based tutors are successfully capturing the international online …

Haymarket reports  11m pre-tax profits

Haymarket reports 11m pre-tax profits

According to Haymarket’s annual report and statements, filed at Companies House yesterday, the publisher of Campaign and Media Week reported revenues of £188.2 million. In the 18-month period from 1 January 2012 to 30 June 2013, Haymarket, which also owns the FourFourTwo, What Car. On an annualised pro-forma basis, Haymarket’s underlying profits were £17.8 million, up 3.3 per cent in the year to 30 June 2014.


AOP census reveals nearly three-quarters of UK publishers expect to recruit additional staff in 2015

Findings from the Association of Online Publishers’ flagship census show programmatic is driving recruitment for UK publishers, alongside a focus …

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Outbrain Announces Multi-Year Global Deal with ESPN Inc.

Outbrain to supply sponsored content recommendations across ESPN properties


Outbrain, the world’s largest content discovery platform, has announced an …


We Are Hiring – Events Executive, AOP

We are recruiting an Events Executive to support the Head of Events and Communications in implementing, managing, hosting and evaluating…

Watch the Digiday Publishing Summit live

Watch the Digiday Publishing Summit live

The Digiday Publishing Summit will stream live today from Vail, Colorado, starting at 6:30 p.m. Sessions will cover how publishers adapt to technological change. Today's sessions focus in particular on the shift to mobile. In another session, Sarah Frank, executive producer at NowThis, and Chris Pirrone, general manager of USA Today's digital sports properties, will discuss how to be a truly "mobile-first" publisher.

Beyond efficiency: programmatic needs heart and soul

Beyond efficiency: programmatic needs heart and soul

Programmatic platforms make it possible for brands to run optimized, targeted cross-device campaigns and is essential for advertisers and agencies aiming to keep costs low by automating the ad buying process. But while the industry has successfully mastered getting to the right audience at the right time it neglects the importance of doing so with the right message.

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